If you ever talk to a business owner, they will tell you that the only way to learn how to run any business is through experience. Even though this is true, there are some things that you should know in advance, just so you wouldn’t make any basic mistakes that might cost you your entire business. And the best way to learn the basics of business in advance is by reading good business books.
Here’s a list of the top business books that will give you much-needed insight into the business world before you begin your own business adventures.
Built to Last
If you ever wondered what are the key elements of long-lasting companies, then this is the book you should get. The most important thing about this book is that it’s a product of research that lasted for six years. Its authors Jim Collins and Jerry I Porras made sue to deliver high-quality reading material to all those interested in learning how the greatest companies manage to last and grow. Another interesting fact about this book is that its content is based on the research done on 18 different companies.
Good to Great
In another amazing book, Jim Collins tries to explain why some companies make it to the top and others face failures. Although the book was first published in 2001, it still remains extremely relevant and insightful to anyone who wants to become a successful business owner. One of the first lessons that the reader learns is that discipline makes the world of business go round. And for the rest of the lessons, you’ll have to get this great book.
This Is Marketing
If you’re an avid Amazon reader then you must have heard about this book, since it’s one of their greatest bestsellers. Written by Seth Godin it explains that you don’t have to attend a marketing school to realize what marketing is all about and that it’s crucial for any business. One of the most important lessons that this book will teach you is how the target audience matters, and why it’s important to know who your customers are rather than trying to sell your product to everyone.
Perhaps one of the most relevant books on our list is this one. “Deep Work” will show the reader why multitasking isn’t always a good thing and what are the best practices of getting things done. Moreover, this book will help you towards achieving your goals while remaining focused. So, if you think that as a business owner you should deal with every aspect of your business, this book is here to tell you otherwise.